How acupuncture, massage and recovery practices get new patients through an employer-based member network

The practice agrees a member price on selected services, members book directly and pay the practice at the time of service, and there are no claims to submit to Beyond Med. The published provider agreement describes no enrollment, monthly or listing fee, so being listed and promoted to members costs the practice nothing beyond the member price it agrees. Participation is nonexclusive.

Most of these practices already rely on self-pay patients, and most of their marketing budget goes to finding them: paid search, social ads, marketplaces that charge for visibility, and discount apps. A member network reaches a different group: people whose employer gives them access to Beyond Med, who are searching for a service like yours.

Key takeaways

• Beyond Med's participating providers include acupuncturists, massage therapists and recovery providers such as cryotherapy, red-light, float and other restorative services.
• Members generally get Beyond Med through their employer. They search by treatment, specialty and location, or ask the Concierge Team for help.
• The practice sets its own standard fees and agrees a member price on selected services. About 20% below standard self-pay pricing is a typical reference, not a fixed rule.
• Members pay the practice directly. There is no Beyond Med claim, remittance or reimbursement wait.
• Joining does not guarantee patients or revenue. It adds a channel alongside the ones you already use.

How do acupuncture clinics get new patients today?

These channels are not either-or. Beyond Med is nonexclusive, so a practice keeps every other channel it uses.

What does Beyond Med add for a practice like yours?

• People already looking for your service. A member searching Beyond Med for acupuncture or massage in your area has already decided they want it. Members have also already paid for a membership to use the provider network, so they come intending to book. That is intent, not a guarantee that every search books.
• A visible listing. Approved practices appear in provider search and may be featured in member newsletters, employer open enrollment material, social channels and targeted campaigns, depending on category, location and demand.
• Direct payment. Members pay you at your usual point of service. There is no Beyond Med claim and no reimbursement cycle.
• Your own clinical judgment. You decide what is appropriate for each patient and control your schedule.
• Demand-led recruitment. When members in your area ask for your specialty, or a member nominates your practice, Beyond Med may reach out with that context.

What does the practice agree to?

• A member price for selected services, as a percentage off your standard self-pay fee or a fixed member price, set out in the agreement or fee schedule.
• Checking that the patient is an active member before the visit, using Beyond Med's eligibility check or support line.
• Applying the member price consistently and collecting payment from the member.
• Keeping your profile, locations, practitioners and services current.
• Holding the licenses your services require and whatever professional liability insurance the law requires. What an acupuncturist, massage therapist or recovery provider may offer varies by state, and the review reflects that.
• Listing mobile, in-home or virtual services only for the places you are licensed and able to serve. Offering a mobile or virtual session does not make a practice available nationwide.

When is it not a fit?

• You cannot offer any consistent member price.
• You are not accepting new patients for the services you would list.
• You expect Beyond Med to pay you or to guarantee a number of patients.
• Your marketing relies on health claims you cannot support.

How does a practice start?

• Review the agreement for your state from the provider page, and send questions to info@beyondmedplans.com.
• Agree the member price for the services you want to list.
• Submit your information: licenses, identifiers, locations, practitioners, insurance and profile details.
• Complete review. Your practice is listed once review and activation are complete, not when the form is sent.
• Train your front desk to ask whether a patient is using Beyond Med, verify membership and apply the member price.

For chiropractic practices, see our page for chiropractors. For physical therapy practices, see our page for physical therapists.

Beyond Med is not insurance. It provides discounts at participating providers and does not make payments to providers. Members pay providers directly.

Key terms

• Participating provider: a practice that has completed review and activation and offers member pricing on selected services.
• Member price: the price the practice has agreed to offer Beyond Med members for a participating service.
• Standard self-pay fee: what the practice normally charges a patient who pays directly.
• Nonexclusive: the practice can keep every other network, payer and marketing relationship it has.

Frequently asked questions

How do acupuncture clinics get new patients without relying on paid ads?

Through referrals, marketplaces and member networks. A member network such as Beyond Med lists the clinic to employees whose employer offers Beyond Med and who are searching for acupuncture in the area. Members pay the clinic directly at an agreed member price.

Does it cost anything to join Beyond Med?

The provider agreement published on beyondmedplans.com describes no enrollment, monthly or listing fee. The cost is the member price you agree to give members. Review the current agreement for your state for any applicable charge.

How much of a discount do practices offer?

About 20% below standard self-pay pricing is a typical reference, but the member price is agreed per practice and service, and can be a percentage or a fixed price.

Who pays the practice?

The member pays the practice directly at the time of service. Beyond Med does not pay providers or process claims.

Will Beyond Med guarantee a number of new patients?

No. Beyond Med lists and promotes participating practices, but does not guarantee searches, appointments or revenue.

Can massage therapists and recovery studios join, or only acupuncturists?

Massage therapists and recovery providers such as cryotherapy, red-light and float studios can apply as well. What each provider may offer depends on its licensing and the state, and the review reflects that.